ONE Asia Creative Awards
ONE Asia Creative Awards celebrates the best creative work of the year from the Asia Pacific region. Formerly known as the One Show Greater China Awards, which was founded in 2014 by The One Club for Creativity, the awards were established because of the tremendous growth and evolution of creativity in the Asia Pacific market. It presents an unparalleled level of prestige and honor for creatives, designers and innovators in the region. The awards are a fusion of culture where East meets West that brings the creativity of the region to the global stage.
Discipline
-
Discipline
All
- All
- Best of Show
- Brand-Side / In-House
- Branded Entertainment
- Creative Effectiveness
- Creative Use of AI
- Creative Use of Data
- Creative Use of Technology
- Cultural Impact
- Design
- Direct Marketing
- Experiential & Immersive
- Film & Video
- Gaming
- Green Award
- Integrated / Omnichannel
- Interactive, Online & Mobile
- IP & Product Design
- Media
- Moving Image & Sound Craft
- OOH, Print & Digital Craft
- Out of Home
- Print & Promotional
- Public Relations
- Radio & Audio-First
- Social Media
- Sustainable Development Goals Award
Category
-
Category
Select Category
- Select Category
- Active Engagement / Call to Action
- AI Craft - Storytelling
- Animation
- Artist / Brand Collaboration
- Best of Branded Entertainment
- Best of Creative Effectiveness
- Best of Direct Marketing
- Best of Film & Video
- Best of Moving Image & Sound Craft
- Best of Out of Home
- Best of Show
- Best of Social Media
- Billboards & Transit
- Brand Identity
- Brand Installations
- Brand Partnerships
- Brand Transformation / Repositioning
- Branded AI
- Branded Content & Media Partnerships
- Branded Entertainment for Good
- Cinema Advertising
- Cinematography
- Commerce
- Community Building
- Consumer Goods
- Consumer Services & B2B
- Craft - Art Direction
- Craft - Photography
- Craft - Printing & Production
- Craft - Typography
- Creative Use of Data
- Current Event Response
- Customer Experience / CX
- Data for Good
- Data Visualization
- Design for Good
- Digital & Online
- Direct Marketing for Good
- Editing
- Editorial
- Events
- Events & Experiential
- Experiential
- Experiential & Immersive for Good
- Experiential & Installations
- Experiential / Immersive / Events
- Experiential Audio
- Experiential Music & Sound
- Experiential Radio & Audio
- Film & Video for Good
- Game Marketing
- Gaming for Good
- Green Award
- Influencer & Creator Marketing
- Influencer Marketing
- Innovation in Branded Entertainment
- Innovation in Creative Use of Data
- Innovation in Film & Video
- Innovation in IP & Product Design
- Innovation in Moving Image / Sound Craft Production
- Innovation in Print & Promotional
- Innovation in Radio & Audio
- Integrated / Omnichannel Campaign
- Integrated / Omnichannel Campaigns for Good
- Interactive & Mobile for Good
- Long Form Video
- Low Budget
- Media & Entertainment
- Media-Led Creative Execution
- Mobile Applications
- Moving Image
- Multicultural Impact
- Newspaper & Magazine
- Non-traditional & Guerrilla Marketing
- Online Advertising & Mobile Video
- Original Music
- Out of Home for Good
- P.O.P. & In-Store
- Packaging
- Physical Items
- Physical Product
- Physical Products & Apparel
- Pop Culture - Entertainment
- Pop Culture - Fandom & Subculture
- Pop Culture - Gaming & Esports
- Posters & Out of Home
- Print & Promotional for Good
- Production Design
- Products for Good
- Promotional
- Public Relations for Good
- Purpose-Driven Media lmpact
- Real-Time Response to Culture
- Short Form Video
- Social Media for Good
- Social Media Post
- Sound Design / Mixing / Editing
- Spatial Design
- Storytelling
- Sustainable Development Award
- Targeted Video
- Technology for Good
- Traditional Media Relations
- TV, VOD, & Online - Long Form
- TV, VOD, & Online - Short Form
- Use of Drama
- Use of Humor
- User-Generated Content (UGC)
- Virtual Installations
- Visual Effects
- Websites
- Writing
Restaurants / Fast Food Outlets
Award
Agency
Client
Title
Category
Annual ID
KFC Spicy Relief Hotline
Agency: VML Thailand / Bangkok + KFC Thailand / BANGKOK + Global Service Center PLC. / BANGKOK
Client: KFC Category: Experiential Audio
McDonald's x Squid Game: Dare to Play
Agency: Akcelo + Heckler + FINCH + OMD
Client: McDonalds AU Category: Brand Partnerships
Let There Be Cake
Agency: Bananas / Johannesburg + Brains & Brawn / Bangkok + Carbon Films / Cape Town
Client: KFC Thailand Category: TV, VOD, & Online - Short Form
This is NOT KFC
Agency: Wolf BKK / Bangkok + BOB EYE VIEW / Bangkok
Client: KFC Thailand Category: Pop Culture - Fandom & Subculture
Death of A Salesman
Agency: BBDO Bangkok / Bangkok + Suneta House / Bangkok
Client: CPF Restaurant and Foods Chain Co.,Ltd. / Five Star Category: Use of Humor
This is NOT KFC
Agency: Wolf BKK / Bangkok + BOB EYE VIEW / Bangkok
Client: KFC Thailand Category: Community Building
This is NOT KFC
Agency: Wolf BKK / Bangkok + BOB EYE VIEW / Bangkok
Client: KFC Thailand Category: Commerce
Death of A Salesman
Agency: BBDO Bangkok / Bangkok + Suneta House / Bangkok
Client: CPF Restaurant and Foods Chain Co.,Ltd. / Five Star Category: TV, VOD, & Online - Long Form
Extra Finger Lickin' Good
Agency: HAVAS MALAYSIA / KUALA LUMPUR + HAVAS MEDIA / Singapore + ARENA MEDIA / Singapore
Client: KFC Category: Billboards & Transit
Let There Be Cake
Agency: Bananas / Johannesburg + Brains & Brawn / Bangkok + Carbon Films / Cape Town
Client: KFC Thailand Category: Use of Humor
Michelle Lyn
Agency: GIGIL / Manila + Katok / Manila + Jiang Nan Restaurant
Client: Jiang Nan Hotpot Restaurant Category: Use of Humor
Khao Mun Gai Association
Agency: Wolf BKK / Bangkok
Client: KFC Thailand Category: Brand Partnerships
Michelle Lyn
Agency: GIGIL / Manila + Katok / Manila + Jiang Nan Restaurant
Client: Jiang Nan Hotpot Restaurant Category: Real-Time Response to Culture
THE UNTRANSLATED AD
Agency: Leo Burnett Indonesia / Jakarta + McDonald's Indonesia / Jakarta
Client: McDonald's Indonesia Category: Influencer Marketing
Kentucky Fly
Agency: Ogilvy / Sydney + KFC / Sydney + EssenceMediacom / Sydney + Ogilvy PR / Sydney
Client: KFC Category: Commerce
THE UNTRANSLATED AD
Agency: Leo Burnett Indonesia / Jakarta + McDonald's Indonesia / Jakarta
Client: McDonald's Indonesia Category: Custom Content
Uncle KFC's Rice Bowl
Agency: Wolf BKK / Bangkok + Suneta House / Bangkok
Client: KFC Thailand Category: Branded Long Form Video
KFC Bone Tie
Agency: VML Thailand / Bangkok + KFC Thailand / Bangkok + Gluta Story / Bangkok + Momoandfriends (Interhides Public Company Limited) / Bangkok
Client: KFC Thailand Category: Products for Good
Sneak Joy
Agency: DDB Group Hong Kong + McDonald's Hong Kong
Client: McDonald's Hong Kong Category: Craft - Art Direction
KFC Bone Tie
Agency: VML Thailand / Bangkok + KFC Thailand / Bangkok + Gluta Story / Bangkok + Momoandfriends (Interhides Public Company Limited) / Bangkok
Client: KFC Thailand Category: Experiential & Immersive for Good
Ride The Arches
Agency: Leo Burnett Group Manila / Makati + McDonald's Philippines / Makati + Prodigious Philippines / Makati + Blackpencil Manila / Makati
Client: McDonald's Philippines/McDonald's Category: Consumer / Brand
Ride the Arches
Agency: Leo Burnett Group Manila / Makati + McDonald's Philippines / Makati + Prodigious Philippines / Makati + Blackpencil Manila / Makati
Client: McDonald's Philippines/McDonald's Category: Experiential
Uncle KFC's Rice Bowl
Agency: Wolf BKK / Bangkok + Suneta House / Bangkok
Client: KFC Thailand Category: TV, VOD, & Online - Long Form
Uncle KFC's Rice Bowl
Agency: Wolf BKK / Bangkok + Suneta House / Bangkok
Client: KFC Thailand Category: Popular Culture Impact
KFC Bone Tie
Agency: VML Thailand / Bangkok + KFC Thailand / Bangkok + Gluta Story / Bangkok + Momoandfriends (Interhides Public Company Limited) / Bangkok
Client: KFC Thailand Category: Direct Marketing for Good
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Best of Gaming
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Best of Direct Marketing
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Best of Social Media
KFC Fried Chicken Incense Sticks
Agency: Wunderman Thompson Thailand / Bangkok + KFC Thailand / Bangkok + Bob Eye View Studio / Bangkok + Scent & Sense Laboratory Co.,Ltd. / Bangkok
Client: KFC Thailand Category: Cultural Driver Award
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Brand Integration / Placement
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Digital & Online
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Community Building / Managing
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Events / Stunts / Competitions
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Small Budget
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Innovation in Interactive, Online & Mobile
Unbranded Menu
Agency: Leo Burnett Group Manila / Makati + Golden Arches Development Corporation (McDonald's Philippines) / Makati
Client: McDonald's Category: Innovation in Direct Marketing
KFC Re:Store
Agency: DENTSU CREATIVE China + TiMi Studio Group + Tencent Advertising + Shanghai Gaoding Culture Communication Co.,Ltd
Client: Yum China Category: Metaverse
KFC Re:Store
Agency: DENTSU CREATIVE China + Tencent Advertising + Shanghai Gaoding Culture Communication Co.,Ltd + TiMi Studio Group
Client: Yum China Category: Ecommerce
KFC Re:Store
Agency: DENTSU CREATIVE China + Tencent Advertising + Shanghai Gaoding Culture Communication Co.,Ltd + TiMi Studio Group
Client: Yum China Category: Brand Transformation / Repositioning
Donation Wallpaper
Agency: Leo Burnett Taiwan / Taipei
Client: MCDONALD'S PROSPECT HOSPITALITY Category: Design for Good / Green
KFC Re:Store
Agency: DENTSU CREATIVE China + Tencent Advertising + Shanghai Gaoding Culture Communication Co.,Ltd + TiMi Studio Group
Client: Yum China Category: Community Building / Managing
KFC Re:Store
Agency: DENTSU CREATIVE China + Tencent Advertising + Shanghai Gaoding Culture Communication Co.,Ltd + TiMi Studio Group
Client: Yum China Category: Metaverse / NFTs
McDonald's Classroom
Agency: Leo Burnett Manila / Makati City + McDonald's Philippines / Makati City + Film Pabrika / Makati City
Client: McDonald's Philippines Category: Innovation in Lockdown
McDonald's Classroom
Agency: Leo Burnett Manila / Makati City + McDonald's Philippines / Makati City + Film Pabrika / Makati City
Client: McDonald's Philippines Category: Corporate
McDonald's Classroom
Agency: Leo Burnett Manila / Makati City + McDonald's Philippines / Makati City + Film Pabrika / Makati City
Client: McDonald's Philippines Category: Small Budget
McDonald's Classroom
Agency: Leo Burnett Manila / Makati City + McDonald's Philippines / Makati City + Film Pabrika / Makati City
Client: McDonald's Philippines Category: Events & Experiential
McDonald's Classroom
Agency: Leo Burnett Manila / Makati City + McDonald's Philippines / Makati City + Film Pabrika / Makati City
Client: McDonald's Philippines Category: Experiential Marketing
Pizza Hut x IKEA SÄVA
Agency: Ogilvy / Hong Kong
Client: Pizza Hut Hong Kong Category: Brand Partnerships
